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FIRST BIG INTERNATIONAL CRISIS  IS A BUST FOR NEW BOSS

PRIMETIME RATINGS WAY LOWER THAN LARRY KING

Mark Whitaker: has his work cut out at CNN

 

TELEVISING THE REVOLUTION, THE HARD WAY

On Friday, with Egypt erupting in a people’s revolution, CNN wisely bagged their primetime programs and stayed on the live breaking news with two of the best reporters of our generation: Ben Wedeman and Nic Robertson. Sadly, not many viewers came to the party.  Now CNN has put in place Mark Whitaker, a news exec from NBC and Time. Will he be the heroic smoke jumper needed to save the prime real estate?

 

Below are the A25-54 #s for Friday for CNN from 6-11PM:

Blitzer: 257,000

KingUSA: 239,000

ParkerSpitzer: 149,000

Morgan: 178,000

Cooper: 247,000

Last year, Larry King averaged 199,000 A25-54 on the same week (w/o Jan 25th) last year — without breaking news. Read the rest of this entry »