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SO HERE IT IS, MY LINE BY LINE RESPONSE TO TUESDAY’S STORY

“the universal website for corrections to lies, misinformation and misrepresentations.”

Earlier this week, the New York Times and I wrote about my favorite new website, ICorrect.com, which allows members like me to correct “lies, misinformation and misrepresentations” in the media. I received an outpouring of support, and then on Tuesday, lo and behold, the New York Observer ran a “story” that wasn’t even amusingly snarky, it was downright sadistic.

What’s more, it was full of new misrepresentations to correct. Sadly, as you’ll see in my rebuttal below, the paper made no attempt to contact me before publication and instead, appears to have relied on the clairvoyance of a young staff member who somehow knows what I think.

Yesterday the reporter, who we’ll call Kat, acknowledged her poor form in making a “case study” out of me without ever attempting to contact me. In an e-mail at 6:36:05 last night, she offered to run a response from me, which I prepared right away. But Kat has ignored all the e-mails I’ve sent her since. What to do? Sounds like a job for ICorrect and dailyXpress, so here’s what the NY Observer didn’t print.

To make it easy to understand, I have structured this version as dialog: “NYO” is the verbatim copy in full, “SR” is my line by line rebuttal seen here in red. (Of course, you can also link to ICorrect.com.)

Former ‘GMA‘ Producer Shelley Ross Resurfaces, Reminds Us of Her Embarrassments

April 4, 2011 | 12:50 p.m. By Kat Stoeffel

NYO: We hadn’t heard of former Good Morning America executive producer Shelley Ross until yesterday, and she would probably prefer we never did.

SR: As one of only a handful of women executive producers in network news, (there were only 2 of us to exec produce any of the daily network morning shows in the last 25 years) most media reporters know who I am. I would prefer you were more knowledgable about your beat.

NYO: Ms. Ross was featured in a Sunday Times round-up of ICorrect.com, which Ms. Ross pays $1,000 a year for the space to post rebuttals to what she sees as inaccuracies in blog and newspaper items lingering around the infinitely archiving web.

SR: I have posted not just what I “see,” but what I can prove are lies, inaccuracies and misrepresentations.

NYO: Ms. Ross is mostly worried about coverage of her dismissal from CBS,

SR: Since no one ever contacted me from the NY Observer, how would anyone know what items worry me most. (Clairvoyance?)

NYO: …which was documented with audible snickering by the Post, New York Magazine, and even the Times.

SR: “documented with audible snickering?” Well that one’s just too darn hard to answer.

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